Jul 16, 2025
Jul 16, 2025
Jul 16, 2025
ANACO CREATIVE
Aug 16, 2024
Aug 16, 2024
From State Fair to Storefront: Capturing Drizzle Cheesecakes’ Delicious Journey
From State Fair to Storefront: Capturing Drizzle Cheesecakes’ Delicious Journey
You’ve probably seen them on Instagram—the decadent, chocolate-dipped cheesecakes-on-a-stick that somehow look even better than they taste. That’s Drizzle Cheesecakes, and we had the pleasure of photographing and filming their visual story for the grand opening of their first brick-and-mortar location in Irving, Texas.
Armed with our Nikon Z6III, a 24–70mm lens, and softbox lighting, we created a full suite of still and video content that matched their rich, indulgent flavor profiles with stunning visuals. But behind the glistening chocolate and crunchy toppings lies an equally rich story—from State Fair sensation to a permanent home in DFW’s Las Colinas district.
You’ve probably seen them on Instagram—the decadent, chocolate-dipped cheesecakes-on-a-stick that somehow look even better than they taste. That’s Drizzle Cheesecakes, and we had the pleasure of photographing and filming their visual story for the grand opening of their first brick-and-mortar location in Irving, Texas.
Armed with our Nikon Z6III, a 24–70mm lens, and softbox lighting, we created a full suite of still and video content that matched their rich, indulgent flavor profiles with stunning visuals. But behind the glistening chocolate and crunchy toppings lies an equally rich story—from State Fair sensation to a permanent home in DFW’s Las Colinas district.
You’ve probably seen them on Instagram—the decadent, chocolate-dipped cheesecakes-on-a-stick that somehow look even better than they taste. That’s Drizzle Cheesecakes, and we had the pleasure of photographing and filming their visual story for the grand opening of their first brick-and-mortar location in Irving, Texas.
Armed with our Nikon Z6III, a 24–70mm lens, and softbox lighting, we created a full suite of still and video content that matched their rich, indulgent flavor profiles with stunning visuals. But behind the glistening chocolate and crunchy toppings lies an equally rich story—from State Fair sensation to a permanent home in DFW’s Las Colinas district.
The Origins: From State Fair Fame to Storefront Dreams
The Origins: From State Fair Fame to Storefront Dreams
The Origins: From State Fair Fame to Storefront Dreams
Before they had a storefront, Drizzle Cheesecakes was a must-try treat on the fair and festival circuit across Texas. Founded by Stephen El Gidi, a former Olympic swimmer with a passion for sweets, the brand got its start as a pop-up at summer events and even Six Flags.
The big turning point? Their Biscoff Delight cheesecake-on-a-stick took home the “Best Taste – Sweet” award at the 2023 State Fair of Texas Big Tex Choice Awards. That moment turned buzz into demand and helped establish credibility and craveability. The lines got longer, the hype got louder—and soon, the next step became clear.
In early 2025, Drizzle Cheesecakes made the leap from event-based exclusivity to year-round access with their flagship store in Irving, TX—a charming space placed on the edge of Toyota Music Factory, in Irving, Texas.
Before they had a storefront, Drizzle Cheesecakes was a must-try treat on the fair and festival circuit across Texas. Founded by Stephen El Gidi, a former Olympic swimmer with a passion for sweets, the brand got its start as a pop-up at summer events and even Six Flags.
The big turning point? Their Biscoff Delight cheesecake-on-a-stick took home the “Best Taste – Sweet” award at the 2023 State Fair of Texas Big Tex Choice Awards. That moment turned buzz into demand and helped establish credibility and craveability. The lines got longer, the hype got louder—and soon, the next step became clear.
In early 2025, Drizzle Cheesecakes made the leap from event-based exclusivity to year-round access with their flagship store in Irving, TX—a charming space placed on the edge of Toyota Music Factory, in Irving, Texas.
Before they had a storefront, Drizzle Cheesecakes was a must-try treat on the fair and festival circuit across Texas. Founded by Stephen El Gidi, a former Olympic swimmer with a passion for sweets, the brand got its start as a pop-up at summer events and even Six Flags.
The big turning point? Their Biscoff Delight cheesecake-on-a-stick took home the “Best Taste – Sweet” award at the 2023 State Fair of Texas Big Tex Choice Awards. That moment turned buzz into demand and helped establish credibility and craveability. The lines got longer, the hype got louder—and soon, the next step became clear.
In early 2025, Drizzle Cheesecakes made the leap from event-based exclusivity to year-round access with their flagship store in Irving, TX—a charming space placed on the edge of Toyota Music Factory, in Irving, Texas.
Six Signature Flavors That Pop on Camera
Six Signature Flavors That Pop on Camera
Six Signature Flavors That Pop on Camera
From a photography standpoint, the product practically begged to be shot. Each cheesecake stick features a rich New York-style cheesecake dipped in silky Belgian chocolate, rolled in toppings, and finished with the brand’s signature drizzle.
Here are the six iconic flavors we captured:
Biscoff Delight – The award-winner, topped with cookie crumble and caramel
Strawberry Crunch – A nostalgic combo of strawberry glaze and crunch topping
Hazelnut Deluxe – Velvety and nutty with extra drizzle drama
Churro Crumble – Cinnamon-sugar heaven in every bite
Oreo Wonder – Cookies and cream with creamy layers and crunch
Peanut Butter Dream – Salty-sweet indulgence done right
There’s also a plain dipped version for purists, but let’s be honest—each one is a visual (and edible) masterpiece.
From a photography standpoint, the product practically begged to be shot. Each cheesecake stick features a rich New York-style cheesecake dipped in silky Belgian chocolate, rolled in toppings, and finished with the brand’s signature drizzle.
Here are the six iconic flavors we captured:
Biscoff Delight – The award-winner, topped with cookie crumble and caramel
Strawberry Crunch – A nostalgic combo of strawberry glaze and crunch topping
Hazelnut Deluxe – Velvety and nutty with extra drizzle drama
Churro Crumble – Cinnamon-sugar heaven in every bite
Oreo Wonder – Cookies and cream with creamy layers and crunch
Peanut Butter Dream – Salty-sweet indulgence done right
There’s also a plain dipped version for purists, but let’s be honest—each one is a visual (and edible) masterpiece.
From a photography standpoint, the product practically begged to be shot. Each cheesecake stick features a rich New York-style cheesecake dipped in silky Belgian chocolate, rolled in toppings, and finished with the brand’s signature drizzle.
Here are the six iconic flavors we captured:
Biscoff Delight – The award-winner, topped with cookie crumble and caramel
Strawberry Crunch – A nostalgic combo of strawberry glaze and crunch topping
Hazelnut Deluxe – Velvety and nutty with extra drizzle drama
Churro Crumble – Cinnamon-sugar heaven in every bite
Oreo Wonder – Cookies and cream with creamy layers and crunch
Peanut Butter Dream – Salty-sweet indulgence done right
There’s also a plain dipped version for purists, but let’s be honest—each one is a visual (and edible) masterpiece.
Behind the Lens: Our Photo + Video Shoot with Drizzle
Behind the Lens: Our Photo + Video Shoot with Drizzle
Behind the Lens: Our Photo + Video Shoot with Drizzle
To properly represent Drizzle’s bold flavor and premium product, we planned a hybrid shoot featuring both high-res photography and cinematic B-roll footage.
We used a Nikon Z6III with a 24–70mm lens, ensuring clarity and depth for both close-ups and environmental frames. Softbox lighting allowed us to emphasize textures—whether it was the glisten of the chocolate or the crisp crumble of toppings—without harsh shadows.
For the video content, our B-roll strategy focused on slow-motion drizzle pours, cheesecake slicing, customer interactions, and ambient lifestyle scenes. The goal? Translate the in-person excitement and indulgence into scroll-stopping content.
Work With Us: Elevate Your Brand Through Powerful Visuals
Whether you’re launching your first café, opening a second location, or rebranding an established menu—your visuals matter. We specialize in hospitality and restaurant content creation that’s not only beautiful but conversion-driven.
Let us help you tell your story through content that resonates with your audience, amplifies your brand, and—most importantly—makes people hungry to try what you offer.
📩 Ready to level up your food and drink visuals? Book a discovery call or content session with us today.
To properly represent Drizzle’s bold flavor and premium product, we planned a hybrid shoot featuring both high-res photography and cinematic B-roll footage.
We used a Nikon Z6III with a 24–70mm lens, ensuring clarity and depth for both close-ups and environmental frames. Softbox lighting allowed us to emphasize textures—whether it was the glisten of the chocolate or the crisp crumble of toppings—without harsh shadows.
For the video content, our B-roll strategy focused on slow-motion drizzle pours, cheesecake slicing, customer interactions, and ambient lifestyle scenes. The goal? Translate the in-person excitement and indulgence into scroll-stopping content.
Work With Us: Elevate Your Brand Through Powerful Visuals
Whether you’re launching your first café, opening a second location, or rebranding an established menu—your visuals matter. We specialize in hospitality and restaurant content creation that’s not only beautiful but conversion-driven.
Let us help you tell your story through content that resonates with your audience, amplifies your brand, and—most importantly—makes people hungry to try what you offer.
📩 Ready to level up your food and drink visuals? Book a discovery call or content session with us today.
To properly represent Drizzle’s bold flavor and premium product, we planned a hybrid shoot featuring both high-res photography and cinematic B-roll footage.
We used a Nikon Z6III with a 24–70mm lens, ensuring clarity and depth for both close-ups and environmental frames. Softbox lighting allowed us to emphasize textures—whether it was the glisten of the chocolate or the crisp crumble of toppings—without harsh shadows.
For the video content, our B-roll strategy focused on slow-motion drizzle pours, cheesecake slicing, customer interactions, and ambient lifestyle scenes. The goal? Translate the in-person excitement and indulgence into scroll-stopping content.
Work With Us: Elevate Your Brand Through Powerful Visuals
Whether you’re launching your first café, opening a second location, or rebranding an established menu—your visuals matter. We specialize in hospitality and restaurant content creation that’s not only beautiful but conversion-driven.
Let us help you tell your story through content that resonates with your audience, amplifies your brand, and—most importantly—makes people hungry to try what you offer.
📩 Ready to level up your food and drink visuals? Book a discovery call or content session with us today.